your new piece of luxury from edoaria
New Arrivals
Explore our latest collection of luxury items & add a touch of magic to your everyday.
new arrivals
Rouge Amour
Step into the enchanting world of Rouge Amour and embrace the Magic of our enchanted heart.
Be the first to enjoy our luxury pieces, meticulously crafted to elevate your dreams and inspire your journey.
New arrivals
behind the scenes
the making of our First collection
DISCOVER THE ARTISTIC PROCESS OF OUR COLLECTION
Each design is imagined then hand-painted and illustrated by our Founder Alexandra.
“Ciel des Rêves” is a fusion of the things I love—stars, moon phases, and the timeless beauty of protective symbols
Alexandra, Founder.
Timeless Elegance & Meaningful Design
Love is something we cannot live without.
It shapes our lives, strengthens our connections, and brings light to our journeys.
Known for shielding against jealousy and negativity, the evil eye transforms Rouge Amour into an enchanted heart. A meaningful way to show that you cherish a relationship and want it to stay intact, beautiful, and forever.
To deepen this message, I have also incorporated a four-leaf clover—a universal emblem of luck and protection. By reimagining its classic green form with red hues, the clover becomes an elegant heart-shaped motif, merging fortune with love.
Of course, the celestial theme remains with moons and stars, an enduring connection to Greek traditions and astrology. Just as the stars shape our destiny, so does love—whether in the form of self-love, deep friendships, family bonds, or a special someone.
Finally, the color palette : with its deep reds, purple, soft pinks and touches of gold, this collection is a tribute to love in all its forms romantic or not, designed to be cherished and carried close to your heart.
A Journey of Meaningful Creation
Each piece in our Rouge Amour collection tells a love story—a journey inspired by deep authentic connections, timeless designs and meaningful symbols. From the very first illustrations to the final details, every step reflects our commitment to quality and a passion for creating something with purpose.
As you may know by now, I love meaningful handmade accessories. The inspiration behind Rouge Amour came from a brooch —a heart, beautifully adorned with pearls, intertwined with an evil eye for protection. The symbolism of this tiny treasure stayed with me, and I knew I had to translate its essence into a collection.
I started with sketches, letting my intuition guide me. The final version came to life when I translated these drawings into embroidery patterns, refining every detail to ensure each stitch would capture the beauty of love and protection.
For this collection, we are introducing two brand-new formats: In addition to our Grand Toiletry bag and Petite Makeup Bag, we now have our Signature Sleek Pouch and our Essentials Sleek Pouch. Perfect for slim items. Each format has its own distinct design, yet together, they form a harmonious collection—meant to complement one another beautifully.
As always, sustainability is at the core of Edoaria. We have carefully selected recycled materials wherever possible, blending luxury with a conscious approach.
Beyond aesthetics, our commitment extends to global impact. We continue to support marine wildlife protection, while also collaborating with ethical suppliers who share our values.
Our designs and embroidery are 100% Belgian and we work in small batches, with intention, artistry, and love.
By choosing Rouge Amour, you’re not just selecting a beautifully piece—you’re embracing a message of love, protection, and timeless elegance. Whether as a meaningful gift or a personal treasure, this collection is designed to bring magic, warmth, and lasting connection to your life.
