WELCOME

Discover the Story Behind EDOARIA

Welcome to Edoaria, where every item is a piece of art, a touch of heritage, and a nod to the unseen magic around us. Join us as we continue to build a brand that’s both timeless and deeply connected to the planet we call home.

OUR FOUNDER

Meet Alexandra

In 2024, Alexandra embarked on her journey with Edoaria, blending her lifelong passions for art, Greek heritage, and protection symbols into a luxury brand that celebrates elegance and mystique.

With a family in the fashion accessories business, Alexandra grew up inspired by the craftsmanship and entrepreneurial spirit around her, sparking her own passion for creating meaningful pieces.

Driven by a desire for a creative outlet and a passion for making a difference, Alexandra set out to build a brand that reflects her values and heritage. Inspired by her son, Edouard, she wanted to show him the importance of pursuing dreams and creating something meaningful—a business rooted in artistry, protection, and purpose.

“I wanted to design pieces that embody a subtle touch of magic, inspired by my heritage and my belief in divine protection, while also making a positive impact on our planet”. Alexandra shares.

Drawing on her Greek roots, every pattern or motif at Edoaria originates from her own illustrations & watercolor paintings, embodying celestial themes and protection symbols like the blue Mati also known as the Evil Eye or Greek blue eye —an ever-present charm in Greek culture.

Edoaria Founder Meet Alexandra
Edoaria Alphabet Ciel des Rêves Collection Original Design hand illustrated

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From the stars to the sea, Edoaria embodies timeless Unique Pieces with purpose & Protection

Alexandra emonts

EDOARIA – Founder

Creating meaningful luxury that celebrates Greek heritage & Protects Marine Wildlife.

Edoaria is more than just a luxury accessories brand; it’s Alexandra’s vision of sustainable elegance.

With each collection, she aims to offer refined, elegant designs that add a sparkle of magic & mystic to everyday life.

Small batches and selected materials reflect Edoaria’s commitment to sustainability, while Alexandra’s dedication to marine wildlife resonates deeply with her values.

A portion of every sale supports organisations that work to protect marine wildlife, with updates on these contributions shared on the blog (coming soon!).

In the spirit of this mission, Edoaria will also launch a dedicated “Ocean & Marine Wildlife” collection, featuring designs for animal lovers and advocates, aimed at raising awareness and celebrating the beauty of ocean life.

Edoaria supports Marine Wildlife by giving back 2% of sales
High angle view of the iconic Parthenon temple ruins in Athens showcasing ancient Greek architecture.
Edoaria includes collections inspired by authentic Greek culture, bringing both timeless and modern symbols
Edoaria includes collections inspired by authentic Greek culture, bringing both timeless and modern symbols
Edoaria includes collections inspired by authentic Greek culture, bringing both timeless and modern symbols
Edoaria includes collections inspired by authentic Greek culture, bringing both timeless and modern symbols
Edoaria includes collections inspired by authentic Greek culture, bringing both timeless and modern symbols

Upcoming Designs: Honoring Greek Culture and Modern Symbols

Beyond the celestial and mystical, Alexandra’s vision for Edoaria includes collections inspired by authentic Greek culture, bringing both timeless and modern symbols from her homeland into future designs. From cultural icons to contemporary elements of Greek life, these pieces will offer customers a deeper connection to the rich heritage and modern spirit of Greece

Inspired by Celestial Symbols & Natural Elements

Edoaria’s designs are infused with the mystical qualities of the celestial sky. Stars, the moon, but also, the protective Greek Mati, are recurring motifs, each carrying its own story and energy. Gold accents, symbolizing the shine of the sun and stars, are woven into each piece, adding a luxurious glow that complements the brand’s ethos. For Alexandra, celestial symbols are not only beautiful but deeply meaningful, reflecting the interconnectedness of nature, protection, and the mysteries of the universe. Find out more about the inspiration of our latest collection here.

Edoaria’s designs are infused with the mystical qualities of the celestial sky : Stars, the moon, but also, the protective Greek Mati / Evil Eye
Edoaria Alphabet Ciel des Rêves Collection Original Design hand illustrated
Edoaria’s designs are infused with the mystical qualities of the celestial sky : Stars, the moon, but also, the protective Greek Mati
Edoaria’s designs are infused with the mystical qualities of the celestial sky : Stars, the moon, but also, the protective Greek Mati
Edoaria’s designs are infused with the mystical qualities of the celestial sky : Stars, the moon, but also, the protective Greek Mati

Spotted on Instagram

Discover our luxury pieces loved by fashion enthusiasts and trendsetters on Instagram. From everyday elegance to celestial-inspired accessories, see how our community styles their favorite @Edoariaoffical items. Join the conversation and share your own unique look with us using #EdoariaCollection !

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OUR PURPOSE

Protection of Marine Wildlife

Why Marine wildlife conservation?

At Edoaria, we are dedicated to preserving marine magnificent creatures, with a special focus on protecting large mammals like dolphins, whales, and turtles.

These incredible creatures are not only beautiful but also essential to the health of marine ecosystems. As “keystone species,” they help maintain biodiversity, balance food chains, and support the ocean’s resilience against environmental changes. Protecting them has a profound ripple effect, helping to stabilize ecosystems that impact our climate, food supply, and quality of life.

Inspired by Alexandra’s lifelong passion for dolphins, we’re committed to supporting the natural habitats these animals need to thrive. We believe that dolphins, whales, and other marine mammals belong in the vastness of the wild, not confined to small tanks. Their well-being and complex social lives depend on the freedom to roam, communicate, and play in the open ocean. By choosing Edoaria, you’re supporting efforts to protect these extraordinary beings and ensure their rightful place in the wild.

Edoaria Protection of Marine Wildlife
OUR PLEDGE

2% To The Wild

We pledge 2% of all sales benefits to the preservation of oceans and marine wildlife. Each purchase you make with Edoaria helps protect the creatures that make our oceans vibrant and vital.

Edoaria Protection Marine Wildlife
COLLABORATIONS

Are you working for a charity or project that helps protect Oceans & Marine wildlife?


Are you part of a charity or project dedicated to protecting
marine wildlife? We would love to connect!
In 2025, we’re especially interested in projects across the EU that focus on protecting dolphins, whales, or sea turtles, advocating for their rights to live freely and safely in their natural habitats.

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OUR PROJECTS

Our Project Goals

Edoaria Adopt a marine animal protection wildlife
ADOPT OR SPONSOR A MARINE ANIMAL
Edoaria dedicated Collection to protect marine wild life
LAUNCH A COLLECTION FOR DOLPHIN protection
Edoaria Belong to the wild campagin for marine wildlife
RUN AN AWARENESS CAMPAIGN “THEY BELONG TO THE WILD”

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@Edoariaofficial

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Edoaria Blog :
Greek Heritage, Protection symbols, Stars & Stories